EMAIL | SMS | SOCIAL | AI
Constant Contact vs. HubSpot
Constant Contact is the #1 email marketing software* built for sending emails, reaching customers, and growing your small business. Save time and money with simple contacts-based pricing, reliable automations, and award-winning human support.
Start a free trialHow Constant Contact and Hubspot compare
Constant Contact helps small and medium-sized businesses (SMBs):
Send your emails quickly and easily
Manage your email, SMS, social, and events in one place
Track engagement across connected content, SEO, landing pages, and forms
Get the support and guidance you need, when you need it, with templates, practical playbooks, and real human support via phone and chat
Automate and keep your emails running without tons of oversight
HubSpot helps advanced or agency-assisted teams:
Combine marketing, sales, and service into a single, CRM-first database
Customize CRM tracking and connections based on unique, multi-department workflows
Manage the setup and maintenance of new and existing campaigns with in-house expertise
Set up advanced customer tracking and connections between sales, marketing, and service teams in complex campaigns
Automate simple follow-up tasks in email marketing workflows
Feature comparison
Constant Contact
HubSpot
Ease of use
Automation depth
Channels
Support
Integrations
Web and content tools
Reporting
CRM
What’s the main difference between Constant Contact and HubSpot?
Constant Contact has email, SMS, social media, events, and more in a single, easy-to-use tool with human support via phone and live chat. Time-saving automations and free templates make it easy for small businesses to start their campaigns quickly and keep them running smoothly.
HubSpot is a fully-featured set of sales, marketing, support, and content hubs designed to serve mature marketing teams who have in-house operational support or can hire a service provider for setup and support.
Where Constant Contact wins
Don’t take our word for it.
“The integration with social media, along with the ability to automate campaigns, has saved me so much time."
User review on G2.com
“People on my team without a design background don’t have to build from scratch. It takes maybe 5 minutes. That’s my favorite thing about Constant Contact.”
Lisa Franco, Woodford Cedar Run Wildlife Refuge
"I recently began posting social media posts through the platform and I LOVE that I can post on all channels simultaneously."
User review on G2.com
Constant Contact vs. HubSpot FAQs
Constant Contact is built for SMBs and business owners to send email, SMS, social posts, or manage events quickly and without a lot of complicated setup.
HubSpot’s expansive toolset and deep attribution models can require internal technical support or agency services to implement and maintain.
Yes, you can connect Constant Contact with HubSpot to build a two-way sync for contact lists across the two tools, which can be particularly useful for email marketing. Install the HubSpot connector, sign in, and set up the sync.
Constant Contact and HubSpot are two of the best email marketing platforms, but they serve different types of teams.
Constant Contact helps you quickly build, send, and automate email campaigns, with SMS, social, and event features, all on one platform.
At full implementation, HubSpot is a marketing automation and sales lifecycle tool designed for marketing attribution and customer insights.
Easily switch to Constant Contact from HubSpot by:
Downloading your contact information from HubSpot
Setting up a Constant Contact account
Uploading your contacts to Constant Contact
Constant Contact is the choice for small businesses that need to manage their email, SMS, social posting, and events in a single tool. With time-saving templates, ready-to-use automations, and human support via phone or live chat included in every plan, Constant Contact has all the marketing tools you need and none you don’t.
*Disclaimers:
Up to 30x ROI: Based on internal ROI calculation (September 2024 – September 2025). Individual results may vary.
#1 digital marketing platform for small businesses: Based on internal ROI calculation (September 2024 – September 2025). Individual results may vary.
#1 email marketing software: Rated #1 for Small Business Email Marketing on G2, 2025.


